How I lead

Through the system, the rituals around it and the people doing the work. At GSK that meant leading the design system team behind Omni. At Vonage it means the design system, AI patterns, and mentoring, workshops and talks for designers.

Team
Led up to 5 designers on GSK’s design system
Mentoring
69pixels, GSK, Vonage, volunteering
Rituals
DS Weekly, quarterly planning, design QA
Works with
Designers, engineers, PMs, directors and VPs
01 — PeopleTeam · mentoring · hiring

Five designers, one system, and their own line managers.

At GSK I led the designers working on the Commercial and Medical design system — up to five at a time. I set the priorities, assigned the work and mentored them, while their line management sat elsewhere. Leading without the org chart is most of what a design system lead does.

I interview designers and recommend hires; the final call has sat with line managers. And I mentor a lot: at 69pixels, GSK and Vonage, and outside work as a volunteer, in design communities, and for friends who ask.

“He pushes design boundaries and helps support and nurture others around him to grow, whilst growing himself.”

Jon WardenGlobal Director, UX, Design, Research & Product ManagementManaged Kiryl directly at GSK · Dec 2024
02 — Operating modelProcess · rituals · design-to-code

A design system is a service, so it needs a rhythm.

People use a system when they know how to ask for things, when they’ll get them, and that what ships matches what was designed. These are the rituals and processes I set up and ran:

  1. RequestsA design-request process for the design system at Vonage: one way in for every ask.
  2. WeeklyDesign System Weekly at GSK: the standing sync for the system and the teams building on it.
  3. QuarterlyQuarterly planning for the design system at GSK: the roadmap, set a quarter at a time.
  4. GovernanceThree tiers of ownership for Omni: global primitives, domain components, local patterns.
  5. TokensDesign-to-code through a three-tier token architecture: primitives, semantic and component tokens.
  6. Design QABuilt into the Jira and Scrum process, so builds are checked against the design before release.
  7. MeasureSeven KPIs proposed after Omni’s first release, and a retrospective on what worked. Later: time to market halved, and WCAG AA across Omni sites.
03 — Talks & workshopsMentoring · sessions · talks

I teach designers, and I hand the stage to others.

I mentor designers and run workshops, talks and learning sessions on design and AI at HiQo Solutions, GSK and Vonage, and I hand the stage to other designers to share their own work.

Where
HiQo Solutions, GSK, Vonage
Formats
Mentoring, workshops, talks, learning sessions
Topics
AI, design systems, Figma, design history, ways of working
Kiryl on stage at GSK beside a slide of Le Corbusier’s Modulor
At GSKLe Corbusier’s Modulor, in a section on learning from the real world
Kiryl opening How to design without designers in front of an audience at GSK
3 Dec 2024How to design without designers, in the room at GSK
The title slide of the director’s cut of How to design without designers, presented on a video call
26 Feb 2025The director’s cut of the same talk, on a call

MCP, agents & skills

2 Jun 2026 · Vonage · internal

Three things that turn the AI intern into a colleague: MCP gives it eyes and access to your tools, agents let it take steps instead of just chatting, and skills teach it your way of working once.

With examples from design-system work: asking Figma for a button’s fill over MCP, a token-naming skill written as a markdown file, and one /goal run that moves every button to a new radius token and reports back on what still needs a human.

MCP, agents & skills — cover slide
CoverMCP, agents & skills · Eat.Sleep.Design.Repeat · 2 Jun 2026
The cast: MCP, agents and skills
02The cast: MCP, agents and skills
What MCP is: the USB-C port for AI
03What MCP is: the USB-C port for AI
A real one: Figma over MCP
04A real one: Figma over MCP
Skills: the onboarding doc you write once
05Skills: the onboarding doc you write once
A real run: one goal, many small steps
06A real run: one goal, many small steps

Perception of time and, of course, AI

16 Dec 2025 · Vonage · internal

Why waiting feels long, and what design can do about it. People don’t hate waiting; they hate not knowing what’s happening.

Objective against subjective time, the four things that stretch a wait, and what countdown traffic lights in Korea, the same idea backfiring in China, and the London Underground’s countdown boards teach about progress, visibility and reassurance. Plus AI updates for designers, and a plea to double-check what an LLM tells you.

Perception of time and, of course, AI — cover slide
CoverPerception of time and, of course, AI · Eat.Sleep.Design.Repeat · 16 Dec 2025
Time vs. feeling
02Time vs. feeling
Why waiting feels long
03Why waiting feels long
Korean traffic lights countdown
04Korean traffic lights countdown
The London Underground’s countdown boards
05The London Underground’s countdown boards

AI, AI, AI

18 Nov 2025 · Vonage · internal

A designer’s field guide to AI: what an LLM is, what actually matters in how it’s trained, the vibe-coding tools worth knowing, and where they fit in a designer’s week.

The punchline, after a joke about AI taking your job: the truth is, you will take AI to your job.

AI, AI, AI — cover slide
CoverAI, AI, AI · Eat.Sleep.Design.Repeat · 18 Nov 2025
What I’ll show you
02What I’ll show you
What an LLM is
03What an LLM is
Vibe-coding tools
04Vibe-coding tools
The truth is: you will take AI to your job
05The truth is: you will take AI to your job

How to design without designers

26 Feb 2025 · GSK · internal

A crash course in design fundamentals, told through the real world. Empathy over aesthetics, simplicity, function first — and the times form wins anyway.

Aaron Walter’s hierarchy of functional, reliable, usable and pleasurable; whitespace, colour and the first impression a page makes in 50 milliseconds; and what Le Corbusier’s Modulor, Japanese tatami rooms and the size of a fingertip teach about grids and touch targets. Ninety-one slides in the director’s cut.

How to design without designers — cover slide
CoverHow to design without designers · Eat.Sleep.Design.Repeat · 26 Feb 2025
What I’ll show you
02What I’ll show you
Aaron Walter’s hierarchy of user needs
03Aaron Walter’s hierarchy of user needs
First impressions in 50 milliseconds
04First impressions in 50 milliseconds
Touch targets: Android 40px, iOS 44px
05Touch targets: Android 40px, iOS 44px
The Japanese tatami mat system
06The Japanese tatami mat system
Beyond the four decksHiQo · GSK · Vonage

Sessions, meetups and workshops, and a stage for others.

These are four decks from a longer run. At HiQo Solutions, GSK and Vonage I have organised and led internal meetups, conferences, learning sessions and workshops — on AI and how to apply it, design systems and how to use them as they change, Figma craft, design history and ways of working.

Part of the job is getting other people on stage: I invite designers to present their own work and experience, so knowledge moves sideways, not just from me.

AI in designDesign systemsFigma craftDesign historyWays of workingKnowledge sharing
04 — StakeholdersDirectors · VPs · regulated pharma

Roadmaps aligned to the business, and taken to the room.

I align design-system roadmaps with business goals and present the work to directors and VPs. At GSK that meant taking Omni through compliance, brand and legal in a regulated pharmaceutical company, and working with product managers, engineering teams and the groups that support them.

“Kiryl has also become a leader in his own right, and his progression over the last few years is clear to see for all that have worked with him, inclusive of Product Managers, Engineering teams and supporting groups.”

Jon WardenGlobal Director, UX, Design, Research & Product ManagementManaged Kiryl directly at GSK · Dec 2024
05 — AI, in practicePatterns · products · tools

AI in the product, and in how the work gets made.

I design AI experiences for real products, set the rules they follow, and build my own products with AI end to end.

06 — What people sayManagers · peers · clients

“He’s been leading the Design System team for the last year or more and is an all round star. His knowledge of design system management is second to none.”

Jon WardenGlobal Director, UX, Design, Research & Product ManagementManaged Kiryl directly at GSK · Dec 2024

“His work is not only visually strong, but it’s rooted in the latest research and best practices, ensuring that every design decision is intentional and effective.”

Devon RoseGlobal Director, Commercial AI Product Portfolio, GSKWorked with Kiryl on the HCP portal and the design system · Feb 2025

“His diligence, focus and dedication helped to deliver a successful product building over 100 assets. He was engaged in internal standups, planning, sprint demos and requirement reviews, as well as collaborated with developers, product and executives to bring our vision to life.”

Brianna FeeneyVP of Product, ThinkTankReference letter, on Kiryl as ThinkTank’s design lead, 2018 — 2020 · Feb 2021

Building a design team? Let’s talk.